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Posts from July, 2018

  • Why Create Brand Standards for Your Emerging Franchise Brand Consumers are attracted to franchise brands for their consistency. When a consumer encounters a franchised business, they expect to receive the same product or service, experience the same emotional connection and level of satisfaction, and receive the same high level of ... Continue Reading
  • How to Get Started Creating a Franchise Training and Operations Manual As an emerging franchisor, you can’t expect franchisees to succeed without providing them a resource detailing your proven framework. After all, access to a franchisor’s expertise and support is one of the main reasons aspiring entrepreneurs pursue franchising in the first ... Continue Reading
  • Building a Franchise Model that Works If you’re an ambitious entrepreneur who wants to start a business and grow it through franchising, there are several things to consider. Franchising is a lot more involved than awarding a franchise and handing over the keys to the new owner. It requires a tremendous amount ... Continue Reading
  • A How-To Guide for Developing Franchise Brand Guidelines Entrepreneurs typically invest in a franchise system because they want to be their own boss and call the shots in their locations. That’s part of the allure of franchising. However, they must keep in mind there are standards to maintain as a franchisee of the larger ... Continue Reading
  • How Emerging Franchisors Can Avoid Legal Hassles Everyone knows prospective franchisees should do their due diligence before signing a franchise agreement. But, emerging franchisors also must perform due diligence as they enter the franchising industry or make plans to grow. This includes knowing how to avoid legal ... Continue Reading